Audit or project briefAds audit brief

Tell me what feels unclear.Brief your ads audit.

Pick Ads audit for an independent look at your Meta or Google account. For anything else, start with the idea or the problem. A rough version is fine.

Tell me about the account, the spend and what feels off. Audit clients are never named.

Start the brief About three minutes

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What’s this about?

  1. 01 You
  2. 02 IdeaAccount
  3. 03 Context
  4. 04 Scope

0 of 96 answered

Who am I talking to?

What are you trying to change?What feels off in the account?

Which platforms?

A rough version is fine.A sentence or two is plenty. At least 40 characters.

What do you know that I don’t?What do you know that the dashboard doesn’t?

Who runs the account day to day? optional

Margins, what a good customer is worth, seasonality, what changed lately, what’s been tried. At least 30 characters.

At least 20 characters.

What should I make first?What should the audit look at first?

What access can you share? optional

As a guide, most audits land between $2,000 and $5,000. Your quote comes after a short discovery call, once I know the size and shape of the account.

I read every brief myself and reply by email. Your details stay private and are never sold. Privacy policy

How this works

ProjectAds audit
  1. 01

    Your briefAbout three minutes. You’re here.

  2. 02

    My replyA short discovery callI read it myself and reply by email with the next step.I read the brief myself, then we talk through the account.

  3. 03

    The first versionYour quoteWe agree what it is before I start.As a guide, most audits land between $2,000 and $5,000. Yours comes after the call.

  4. 04

    The workThe audit, then a readoutStarting with the smallest useful version.Usually 3–7 days after full access, confirmed in the quote.

Where I’d start

Custom projectIndependent Meta & Google Ads audit

Pull the context together, then pick the smallest useful thing to make first.I start with the account structure, the offer, tracking, the landing page and the creative, before anyone touches the budget.

  • Clear goal
  • Practical scope
  • Risks to solve
  • First working version
  • Where the budget goes
  • What the creative proves
  • Landing-page gaps
  • Tracking check

Or skip the steps

Just want to send a message?

No steps. Pick a subject, write a note and it comes straight to me.

Prefer email? rightaboutnothing@gmail.com

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What’s it about?

At least 30 characters.

I read every message myself and reply by email. Your details stay private and are never sold. Privacy policy